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Real Talk About How Reviews Effect
Your Business
87% of consumers read online reviews for local businesses in 2020.
38% of customers never leave reviews on products and services.
94% of consumers report that positive reviews make them more likely to use a business.
BrightLocal’s Review Survey found that the average consumer reads 10 reviews before feeling able to trust a business.
BrightLocal’s research also found that, on average, consumers require a business to have 40 online reviews before they believe its average star rating.